AGENTS: CREATE YOUR AMBASSADOR PROFILE
Agents: Brand it.

WITH YOUR AGENT SERVICE PLAN
Be Safer & more profitable from Home to Home
Choose the best agent. Make more money. Save more money.
For Agents & Their Clients
The Savvy Real Estate Negotiator
NEW Vital Guides & Checklists
For Agents & Their Clients


The Savvy Real Estate Negotiator
NEW Vital Guides & Checklists
First & Only
Choose the best agent. Make more money when you sell. Save more money when you buy.
It’s a new world. Agents need a transparent checklist!
In an operating room, playing the Superbowl, flying a plane – checklists are there.




Need to Know
It’s high stakes. Small choices carry large costs.
Collaborative Wisdom
Guides and transparent checklists are vital. When stakes are high, having a proven course of action is imperative to make quality choices.
Risky Business
Fact. The complexity of buying or selling a home grows each year. Training of agents has fallen dangerously behind. Clients’ money gets left on the table every day.
No Shortcuts
Residential real estate is a $1.5 Trillion market. Resist tempting discounts or “one-click” services. There is no shortcut to contract, negotiate, and service a client.
High Stakes
Would you really?
It’s your money and it’s high stakes.
You wouldn’t pay an airline $520 whose pilots refuse to use flight safety checklists. That’s crazy!
Then, would you pay $52,000* to a real estate agent who doesn’t use a 2-way checklist? Or who doesn’t have a playbook of strategies to help you win – risking your financial future?
See what you’re paying for.
*Average commission to sell $1M home.


There’s a lot of monkey business in real estate. That’s why I use HomeToHome.
For example, to sell your home for the most money
follow 2 simple rules :
Transparent Checklists
Agents use their checklists (Service Plan) to demonstrate and deliver their value to you. Use the agent’s Service Plan to choose the most capable one.
When selling, your equity is under attack. Use your HomeToHome’s Guide to understand how your agent will protect it.
Simply follow your progress bar, or click to look deeper.
What your Agent does. See an example Agent Service Plan.

Are you a Savvy Agent looking for a better way?
Tired of getting lumped into the box with the monkeys? Benchmark your brand when you deliver measurable value.
Agent AQ™ The Biggest Public Agent Search
Choose your top performing agent
Over 1.5 Million licensed agents & lenders
Real Estate’s Definitive System
It’s your money. Don’t overpay or undersell. Use your HomeToHome with your agent to get your best results.
With HomeToHome, follow your agent’s & lender’s transparent, two-way professional Service Plans.
Includes:
- Personalized for you
- Customized with your Zip Code
- Price Negotiator: 3 Stages of strategies & tactics
- 9 Complete Buy & Sell Guides
- 18 Tools to help you save money at each stage
- Agent Sponsor and Service Plan: To answer your real estate questions
- Lender Sponsor and Finance Plan: To answer your finance questions
- 2-Way Professional Service Plans: 450+ items in each
- Help Guides and videos: over 400 color slides at your fingertips
- A Collaboration Console: Track progress and communicate with agent / lender
Negotiate by Stages
As agents systematically builds leverage in 3 stages, they negotiate clients’ price – one strategy at a time. They use Price Plays as a source of strategies.
Use HomeToHome‘s Playbook of Price Plays and save $1000’s to 10’s of thousands
New! Inside every HomeToHome
Price Plays™ : Art & Science of Negotiating
Price Plays has codified real estate negotiation, into 3 Stages of bite-sized strategies.






