New! Client edition
Price Plays™ negotiating strategies
Art & Science of influencing home price
Price Plays has codified real estate negotiation into 3 Stages of bite-sized strategies.
Do you know the ABC’s of Negotiating?
Art, Behavioral Economics, Cognitive Science
Savvy Negotiators set new market values.




To save significant money
Your Price Plays inform you of opportunities throughout the 3 stages of your home’s negotiation.
Select your stage
Price Plays has 3 stages. Select your stage. Match strategies to your situation.
Search Price Plays
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Stage 1: SELECT AGENT
Your agent's negotiating acumen effects all stages and the home's final price.
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Stage 2: IN THE MARKET
Agents work with you to align your needs to the market.
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Stage 3: CLOSE THE DEAL
Agents on both sides must negotiate final terms.