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Home Plan Agent Service & Video Guide
Hidden Gems, Tips & Cautionary Tales
Most of us can count on one hand, the homes we’ll buy or sell. Here’s a fast way to reap the benefits of lessons learned.
Negotiate systematically
AI Help Guide for Negotiating
The difference between
making significant amounts of money
or losing it, comes down to negotiating.
2 agents in every negotiation
Pick the Winning Agent
Agents’ skills vary widely-and so will your price. 6 Key Agent Qualities impact that price.
* National Association of Realtors (NAR) – 81% of agent have been licensed less than 3 years.
AI-driven
Across 4 Profiles at all Times
Select your Agent. Link your Home Plan to their Transparent Service Plan. Discover opportunities & risks as they unfold.
6 agent qualities that influence your home’s price
Strategically choose your Agent with this Agent Selection Guide.
Client Preparation: Educate client for each stage, strategically prepare clients.
Market Alignment: Align client to inventory, pricing, timing, and opportunity.
Property/Purchaser Acquisition: Identify best properties/buyers for client’s needs.
Negotiation: Maximize value for client: negotiate & execute purchase.
Vendor Management: Coordinate inspectors, appraisers, lenders, contractors, etc.
Execution: Orchestrate all elements of a purchase agreement to protect client’s interests.
6 key factors that effect a home’s market value
Home Profile reflects property characteristics, the seller’s timing & motivation, and the market.
Home condition : Size, location, age, structural integrity, upgrades, staging, curb appeal
Market Conditions : Comparables: active, pending, recently sold. Local economy
Marketing : Price strategy, media creation, target buyer type, advertising campaigns
Market Timing/Buyer Pool : Maximize demand of qualified buyers
Seller Position : Timing, motivation, & equity position
Title condition : Clean, encumbered, restrictions, CC&R’s, liens, etc.
Your value profile: 6 key factors that effect your home’s price
The 6 factors of Buyer or Seller “readiness” qualifies the client’s motivation to act. A strong buyer is more attractive to a seller. They’re more likely to close the sale on the home. Similarly, a strong seller is ready & aligned with the market.
Representing Agent: Expertise, competence and integrity
Home: Expectations, location, condition, and list price
Finances: Loan(s), cash position, equity, tax considerations
Motivation: Readiness and desire to execute
Execution: Client’s ability to cooperate with trust and honesty
Credit: Client’s understanding of significance, qualification process, and true cost of credit
4 key factors define the home’s price profile
Your Agent uses the Home’s Profile to influence value. The Sold Price is negotiated between the Buyer & Seller.
The List Price is the advertised price of a home. It should not be confused with a Market Price or Sold Price.
The Home’s Market Price is the expected sales price of what a ready, willing and able buyer will pay.
The Home’s Appraised Value, conducted by an independent professional on the Lender’s behalf, may affect the buyer’s ability to purchase.
The Home’s Sold Price is the negotiated price that the seller is willing to accept and a buyer will pay.
Complex comparisons simply put
Here are some tools
When you’re facing complex or costly choices, compare home & money scenarios so you don’t miss opportunities.
Still Not Sure?
Try a free Home To Home.
Take it for a long Test Drive.
Create your (very short) profile so we can deliver the best experience to you.
If you are not completely convinced that your Home To Home will :
1. Immediately increase your opportunities to save money
2. Empower your agent’s negotiating
3. Improve your final results more than you expected
It won’t cost you a penny and we part as friends.
Sound fair? If so, push the button and let’s go for a spin.
Ok, sure. I will try HomeToHome.
Looking to deliver more dollar value to your clients? Agents this way ➤
IMPORTANT : Please read the Disclaimer.